Did you know that 24 hours worth of video footage is uploaded to YouTube every minute? I mean think about that for a moment, it would take 1 person 400 years just to watch it all, if that is no more were uploaded. So why is that do you think? Well do you have a smart phone? If you don’t as a business owner I can promise you that the majority of your customers do.
Now think about this, is it easier to watch a 30 second video or read 4 paragraphs of text on that small screen? The majority of people will answer ‘video’ if asked that question. The instantaneous delivery of information via the internet has made us impatient, we want what we want and we want it now, especially when we want access to website content.
Having a video to watch on the go, feeds that desire, so if you don’t use video and images to visually market your site, you’re going to be losing out on business. Video and images are emotional, remember the old saying? ‘A picture’s worth a thousand words.’ Well how many words do you think a video is worth?
You may take a look at your competitors and feel safe that none of them is using video, don’t feel safe, take the lead! Use video and images to get your marketing message out in front of people and establish yourself as the market leader.
Sing your message, dance your message, mime your message, get it on video and get it on line. Get your happy customers to do the same and get them on line too. There’s nothing quite like happy smiling real faces to send a powerful message. Don’t wait, it’ll be too late!